The St. Cloud Metropolitan Transit Commission (Metro Bus) was created by the Minnesota Legislature in 1969 to operate as a Transit Authority. Metro Bus services the St. Cloud, Sartell, Sauk Rapids, and Waite Park, Minnesota areas.
Metro Bus already had an internal marketing department that handled day-to-day operations, but also wanted to delegate their large-scale environmental pieces, one-off projects, and marketing campaigns.
Eyecon stepped up to assist Metro Bus’s marketing team. Over the years we have developed many solutions for Metro Bus’s marketing team to relieve them of some of their workload. Projects have included bus wraps, “clean natural gas” bus toppers, internal bus signage, holiday campaigns, the “dump the pump” campaign, system maps, various mailers, and a mural for their transit center in St. Cloud.
- Clean natural gas bus toppers
- Bus wraps
- Internal bus signage
- Holiday campaigns
- “Dump the pump” campaign
- System maps
- Transit center mural